B&N's New Nook Wireless Portable Reading Device Confronts Amazon's Electronic Books Reader

The up-to-the-minute Nook revolutionary wireless reading device being sold by Barnes and Noble, the worlds largest book shop with in excess of 1,300 branches, looks set to lock horns with the worlds #1 selling digital ebook reader, the Amazon kindle 2.

Though not long released, the Nook electronic book readers are looking to mess up Amazon's feathers further by taking it on openly in a part of the market place, that up to yet, the Kindle 2 has dominated. Since it's launch, firstly as the Amazon kindle then later in February 2009 as the Kindle , it has re-ignited the digital ebook reader marketplace by offering a blend of radical technology, through it's instant connect anyplace wireless networking and also the biggest range of books available for download at tremendous, cheaper than the high street, price.

No doubt after going through ebook reader reviews, customers brought in to the concept in a big way and it is just recently that the rest of the business have woken up to the reality that this is the expectations of book buying. An so in the most recent couple of months we have had the statement from Sony of their intention to enroll in the fun, with their soon to be launched Daily Edition, and the latest press release from B&N that their own candidate, the Nook, will return to full production very soon.

There are no uncertainties that the Kindle2 is the model everyone is gunning after. And to be candid it's pleasant to see a little competition in this sector. Yes we have had the iRex iLiad but the ebook readers reviews disliked it because it was some what on the big side to be a wireless book reader, just right for workplace use with the 1:1 A4 reproduction, but much like the Dx - another wireless book reader - not something you would want to take on holiday, or put in your handbag or pocket for that matter, and it was by no means going to contend on cost was it?

As a result now we have 2 big companies willing to go head to head, with the might of Amazon.com, on all fronts. Sony corp of late enlarged the magnitude of their store at the Sony-Store and discounted the price point of their digitally delivered titles to equal that of Amazons and hopefully B&N, who have at all times been in the equivalent ballpark price wise, will equal them title for title too.

And the biggest news broadcast for consumers has to be the move away from proprietary file formats used by Sony corp. in the early days and nonetheless used by the Kindle now. To explain the state of affairs I will use Kindle as an example, bear in mind this is still the situation with the Kindle so it makes it clearer.

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